Work with Farhad & the team · Sydney, since 2015
Custom websites that convert.
Custom websites & CRM integrations for Australian service businesses. Hosted, SEO optimised, built to convert.
As seen in
/ Real talk
A pretty website that doesn't convert is just an expensive business card.
Most business websites quietly cost their owners money every single day. If any of this sounds familiar, we should talk.
That's costing you $2,000–$5,000 every month in lost leads.
/ Who we work with
Best fit: service businesses doing $300k–$5M
We specialize in service-based businesses—agencies, consultants, practices, trades—who need a website that actually generates qualified leads.
Not e-commerce. Not enterprise. Purpose-built for businesses selling time and expertise.
This means:
- ✓No template sites. Custom every time.
- ✓We don't compete on price. We compete on who you attract.
- ✓What matters is what happens when they land.
/ How we stand out
Every site gets AEO + GEO built in.
AEO
Answer Engine Optimisation
Being the answer itself. We structure your pages so the actual question a customer asks is on the page, answered directly underneath it, in language a machine can lift cleanly into a featured snippet or a voice result.
GEO
Generative Engine Optimisation
Being named when ChatGPT, Gemini or Perplexity writes the answer for someone. That comes from being a clear, consistent, corroborated business across the web, not from keywords on a page.
Neither is a switch we flick at the end. Both come from how the site is structured, how plainly it answers real questions, and how consistently your business is described everywhere else. That has to be built in from day one.
Google ratings
Experience
Bespoke websites
Optimised from day one
Everything you need under one roof.
/ Services
Web Design
+Custom, conversion first design tailored to your business. No templates, no recycled layouts. Every page built to guide the visitor toward an enquiry.
Development
+Hand coded, lightning fast builds that score green on Core Web Vitals. Clean, maintainable and built to last, not a plugin pile up.
Branding & Identity
+A cohesive visual identity across logo, type, colour and voice, so your site feels unmistakably you across every touchpoint.
SEO & AI Search Growth
+Technical SEO and AI search optimisation baked in from day one, so you show up in Google and in the AI answers your customers now rely on.
CRM Integration
+Your website wired into a CRM so every enquiry is captured, followed up and tracked. Automations, pipelines and booking flows that turn leads into booked jobs.
Hosting & Care
+Managed hosting, security, backups and ongoing support. Your site stays fast, safe and up to date while you run your business.
/ Meet Farhad
Hi, I'm Farhad Malegam. I build websites that pull their weight.
For over a decade I've helped Australian businesses turn their websites into their hardest working salesperson. No agency fluff, no offshore guesswork, just honest, well built work from me and my small senior team.
- ✓You work directly with me, not a faceless account manager
- ✓Custom coded by hand, never a template or page builder
- ✓Design, build, SEO, CRM and hosting, all under one roof
- ✓A small, senior team that actually picks up the phone
/ Real businesses. Real results.
Don't take our word for it.
Every review below is a live Google review, written by a client and published on their own Google account. Nothing here is selected or edited by us.
/ Selected work
/ What makes us different
Three things we own.
Hand-built code
Not Webflow, not a page builder. Every site is custom because every business is different. Margins are tighter, but your site doesn't look like everyone else's.
AEO + GEO framework
We developed this approach. It's not a buzzword we borrowed—it's how every site we build gets found by the right people at the right time.
Conversion audits first
Before we design anything, we spend 2 weeks understanding where your customers leak out. Most agencies skip this. We don't.
/ The alternatives
Why not the others?
Wix, Squarespace, WebFlow
Sounds good: Cheap upfront ($50–$200/month)
Templates look good. They don't think. You're paying for design, not strategy. Your site stops converting when the template stops being relevant.
Offshore developers ($15/hour)
Sounds good: Looks like a deal
Code nobody can maintain. Your site breaks after launch. You're paying for hours, not outcomes. Support disappears after handoff.
Agencies with templates
Sounds good: Fast delivery
Your site looks like 50 others. No audit of your business. Just pages, no strategy. Low conversion, high regret.
The cheapest website usually gets paid for twice. Once to build it, then again a year or two later when it gets replaced because it never did the job.
We work best with established businesses that want their website to represent what they've actually built. If you're shopping on price alone, we're honestly not the right fit, and that's a fine outcome for both of us.
/ Questions
The bits everyone asks about.
Every project is quoted upfront with a fixed price, so there are no surprises. Most custom sites start in the low thousands and scale with the size and complexity of what you need. Book a free call and we'll give you a clear number.
A typical custom site takes four to eight weeks from kick off to launch, depending on scope and how quickly we get content from you. We'll give you a realistic timeline before we start.
Yes. We're Sydney based but work with businesses right across Australia. Everything is handled over calls, email and screen share, so location is never an issue.
Absolutely. We build with editing in mind and walk you through it at handover. Prefer to stay hands off? Our Website Management plans mean you just send changes and we handle them.
Yes. Technical SEO is baked into every build, and we offer dedicated SEO, AEO and GEO services to help you rank on Google and show up in AI answers like ChatGPT and Google AI Overviews.
We don't disappear. Managed hosting, security, backups, updates and support keep your site fast and safe, with a real person on the other end whenever you need one.
/ Let's build something
Ready for a website that actually wins customers?
Free 30 minute call · Fixed price quoted upfront · No obligation